For decades, the spirits industry has relied on a slow-moving ecosystem of tradition, intuition, and cyclical consumer behavior to predict what people will drink next. Whether it was the resurgence of the Negroni, the meteoric rise of hard seltzers, ...

Stop me if youre heard this one before: AI is coming for all of our jobs. It will vacuum the knowledge out of every programmer, lawyer, and accountant alive, then systematically replace them with AI chat bots. The next time you call the IRS for help ...

The Barsys app just got a major update, and were shaking things up to make your cocktail journey smoother, smarter, and more personalized than ever before.